The Godfather Horsehead - Light Blue

MindStyle is a renowned art toy producer and design company known for producing high-quality designer toys and limited edition collectibles. Founded in 2004, MindStyle has become a key player in the designer toy and art toy scene, collaborating with a wide range of artists, illustrators, and designers to create unique, collectible vinyl figures and toys. The company has a strong reputation for its innovative designs and its ability to work with both established and emerging talent in the art toy community. Michael Lau is a Hong Kong-based artist, designer, and toy pioneer widely regarded as the “godfather of designer toys.” He is best known for his Gardener series, a groundbreaking collection of urban vinyl figures that fused street culture, skateboarding, and hip-hop aesthetics with collectible toy design. Lau started his career as an illustrator and painter before transitioning into 3D art in the late 1990s. His Gardener series, first introduced in 1999, featured stylized characters inspired by street fashion and graffiti, influencing an entire generation of toy designers. His work often includes exaggerated proportions, articulated joints, and a rough, hand-sculpted aesthetic that gives his figures a raw, DIY feel. Beyond toys, Lau has expanded into fine art, fashion, and collaborations with major brands like Nike, Puma, and Medicom Toy. His ability to merge art, pop culture, and commercial design has solidified his legacy as one of the most influential figures in the designer toy movement.