Brain Bug Boogie Man - Full Color

Cure Toys is a Japanese toy company best known for producing art toys, designer figures, and collectibles, often under the “Cure” or “Cure Toys” brand. They’re especially recognized in the sofubi (soft vinyl) scene, which blends elements of traditional Japanese kaiju (monster) figures with underground art and counterculture aesthetics. Self-produced art toys are designer collectibles created and manufactured independently by the artist or small teams without the backing of a large toy company or mass-market brand. These toys are often highly personal, artistic expressions and are usually made in limited runs. Key Characteristics include independent creation where the artist is in control of the entire process from concept, sculpting, and painting to production and packaging. These are usually made in small batches, often 10–100 pieces, which adds to their rarity, made using materials like resin, sofubi (Japanese soft vinyl), or 3D-printed components. A designer toy store…In Arizona?!? Are you nuts? Yes, I am nuts but that's not the point. I moved to Taiwan in 97' and it didn't take me too long to get lost into toys. It started off simple - this little skull figure from Hot Dog Toys called Hallowteens. That was pretty much that. Oh sure, at first only bought little figures, but it wasn't long before I realized I'd spent several hundreds of dollars on $5 toys. Fast forward a couple years. I ended up getting shipwrecked back home in Tucson. I thought it would be over but it wasn't long before I was spending $50 bucks at a time on .50 cent Homies. There were tons of trips to Wacko in LA, Toy Tokyo in NY, and all types of random websites. While that was all fine and dandy I wanted more… my needs just weren't getting met. I had to take matters into my own hands. This has really been a labor of love. I geek out on this stuff probably more than you do. ~Luke Rook