Change We Need

Bask is the moniker of one, Ales Bask Hostomsky, who along with his parents emigrated from Czechoslovakia to Florida and began to soak up America’s popular iconic imagery along with the sun. He quickly began to notice similarities between the communistic iconic propaganda from his youth and the consumer advertising of his teens. Bask soon discovered that they were simply, two sides of the same coin. Each vying for our short-lived attention spans, all the while selling us (or telling us?) anything and everything from Marxism to McDonalds. Seeking conspiracies -and finding them embedded in the popular iconography of the mass media, Bask began painting bold, media critical broadsides to assuage his fear of being manipulated. A fear cultivated in a repressive regime, had now returned, but to the most unlikely and safest of places- The American living room. The artist’s richly textural work imbue his “anti-iconic,” sometimes satirical worldview with an undercurrent of dark emotion. His canvases are the city’s flotsam and jetsam of industrial and consumer decay. Combining his graphic skill with his trademark multi-layered applications, Bask builds up the surface only to break down the image. “My art is a type of deconstruction,” says Bask, “I try to Giclée (pronounced "zhee-clay") is a neologism for the process of making fine art prints from a digital source using ink-jet printing. The word "giclée" is derived from the French language word "le gicleur" meaning "nozzle", or more specifically "gicler" meaning "to squirt, spurt, or spray". It was coined in 1991 by Jack Duganne, a printmaker working in the field, to represent any inkjet-based digital print used as fine art. The intent of that name was to distinguish commonly known industrial "Iris proofs" from the type of fine art prints artists were producing on those same types of printers. The name was originally applied to fine art prints created on Iris printers in a process invented in the early 1990s but has since come to mean any high quality ink-jet print and is often used in galleries and print shops to denote such prints.