Hello Kitty

64 Colors is an artist duo made up of Laura and Eric, known for their whimsical, colorful, and highly detailed designer toys, illustrations, and character designs. Their work blends elements of Japanese pop culture, vintage Americana, and street art, creating a signature aesthetic that is both nostalgic and modern. Their most iconic creation is Marshall, a cute marshmallow-like character with a mischievous yet lovable personality and it work often features soft, rounded shapes, intricate patterns, and dreamlike color palettes, evoking a sense of nostalgia and wonder. In addition to toys, 64 Colors has worked on illustrations, prints, apparel, and branding projects, bringing their signature art style to various mediums. Their work has gained a strong following in the designer toy and pop art communities, appealing to collectors who love quirky, nostalgic, and highly stylized characters Hello Kitty is a globally recognized character created by the Japanese company Sanrio in 1974. Designed by Yuko Shimizu, Hello Kitty (known in Japan as “Kitty White”) is a white anthropomorphic cat with a red bow on her left ear and a simple, cute design that has made her an icon of kawaii culture (the Japanese concept of “cute”). Over the years, Hello Kitty has become one of the most iconic and enduring characters in pop culture, representing not only childhood innocence but also a lifestyle brand that extends across multiple industries.