SOGNI STRANI Uamou 14

Uamou, a lovable, round-headed creature with adorable, minimalist facial features and a variety of expressions. Uamou’s simple, yet endearing design has made it a favorite in the designer toy community, and the brand has expanded to include various characters and themes within its universe.Ayako Takagi’s goal is to expand the world of UAMOU through picture books, figures, animation and jewellery, bridging the gap between the character movement and art/design. From a young age she was greatly influenced by her parents who were both jewellers. Growing up in a creative environment, Ayako had always been interested in drawing and making things. Whilst studying in London she started making and selling UAMOU products throughout Europe. After graduating from Camberwell College of Arts she moved back to Japan where she is working as an artist and designer on the international stage.