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Created out of an obsession for designer/art toys and collectables, Hong Kong based company Toy2r continues to break down the boundaries between product design, art and graphics. Mastermind Raymond Choy founded the company in 1995 where he took his dream of a once owned toy store known as ‘Toy R’ (short for Toy Raymond), which held countless quantitiesof limited edition toy collectables, and turned it into a internationally recognized company amongst the first to explore the potential of the designer/art toy movement. Ultimately, instilling contemporary art into the vinyl toy market we all know and love today. Toy2r is a multi-faceted company whose logo was taken from our most loved and cherished mascot, the ‘Toyer.’ In 2001 Raymond released the skull-headed figure alongside what was to become the most ubiquitous toy canvas in the world, the Qee keychain figure (Please see About Qee for further information). We take great pride in our determination at Toy2r to not only innovate but inspire artists’, designers’ and the world’s generation of youth alike. Our main objective is to provide limited/collectable designer/art toys at an affordable price, based on the coolest designs for the current international market. Toy2r has received numerous internationally renowned awards for our outstanding achievements; Peskimo’s world is teeming with monsters and bunnies, pattern and texture, combining quirky details and streamlined design with a generous pinch of nostalgia to create art that has won admirers far and wide. Since meeting at university in Leeds, Jodie and David saw eye to eye on robots, kittens and evil monkeys. They began to work under the name of Peskimo in 2004, and together they have crafted a vast array of characters and creations that have appeared on Tshirts, magazines, newspapers, billboards and nightclub walls. They find inspiration in cartoons, vintage graphic design and overhearing people in the post office queue. In 2006, they collaborated with Kid Robot to create a mini series of toys which featured 16 unique characters sold as 3 inch vinyl figures. They have since worked with other toy companies including Crazy Label with whom they created the iconic Monster Burp figure in 2008. Since working as Peskimo, the pair has worked with a wide variety of clients including Sony, Barclays, MTV, BBC, Vodafone and AOL.