When it Pains, It Roars

Established in 2004, myplasticheart is a toy store and gallery dedicated to bringing the best in both the designer toy and contemporary art world together in one place. Located in the Lower East Side in New York City myplasticheart provides one of the largest selections of designer art toys anywhere. From mini figures to plush to art books and prints you will find a wide range of unique art and design products related to the designer toy culture. The myplasticheart gallery hosts monthly exhibits showcasing many contemporary underground pop and urban artists and illustrators from all over the world. myplasticheart has exhibited works by Julie West, Chris Ryniak, Shawnimals, Andrew Bell, Scott C., and Aya Kakeda to name a few. You can learn more about our gallery and shows at myplasticheartnyc.com myplasticheart also operates mphlabs, the division of the company responsible for product development in the form of limited edition art and design collectibles. Since 2006 mphlabs has produced various projects with many local artists as well as artists from overseas. You can learn more at mphlabs.com Mo. - closed Tu. - Sa. - 12:00 pm - 07:00 pm Su. - 12:00 pm - 05:00 pm myplasticheart presents Soft* : A Plush Art Show featuring a line-up of 6 artists and their contributions to the world of plush art. The tradition of plush toys has a long history dating back to ancient rag dolls, turn of the century teddy bears and even taxidermy. Regarded as *comfort objects* these hand-made pieces are typically sewn from cloth or other textiles and stuffed with plush material. Contemporary approaches to this medium have elevated conventional plush toys from mere playthings to elaborate mix-media sculptures.