Colonel Stinson - Red Rover (SDCC '16)

We are a collector toy company based in the 415. No one made what we wanted. So we Made it ourselves. In the beginning … there was passion, manifested only as doodles in the margins of school text books. From very early in our childhood, we knew exactly what we wanted to do with our lives. This passion, though possibly unrealized at the time, was not altogether arbitrary. Our grandfather, Alfred Paulsen, had been an illustrator throughout his entire professional life- 28 years of which he spent at NASA. Additionally, our father devoted a good deal of his spare time in the home workshop, crafting perfectly executed woodworks in the form of furniture, toys and various other goods. The desire to create, and the potential to do it with precision and imagination, was simply engrained in us. Growing older brought change in our motivation and expanded ideas of exactly what it was we wanted to create. In our teenage years, we found punk rock. By the time our school years were coming to a close, we’d found ourselves utterly immersed in the culture. Just a few short years later, our passion for music gave way to starting bands, signing record contracts and touring the nation. Our time spent in the trenches of a DIY music scene, and the knowledge acquired therein, wouldFounded in 2001 as a magazine devoted to the obsessive-compulsive world of Japanese toy collecting, Super7 embarked on a mission to become the premiere outlet for information and reference for the obscure oddities of the toy universe. The success of the magazine immediately led to Super7 collaborating with Japanese toy manufacturers to create exclusive toys and various special editions, evolving over time to Super7 designing and manufacturing its own collectible toys. Super7’s philosophy is to make products— toys, books, magazines, t-shirts, and even their own retail store in San Francisco— that its collector founders would want, resulting in Super7’s products being recognized by fans as original, unique, and most of all, genuine.