The Carrot Slayer Hippie Edition

Atom Plastic is the leader company in Italy in art toys promotion, sale and retail. Atom Plastic on-line shop is one of the biggest art toy shops in Europe. Since May 2008 Atom Plastic has been producing its own line of art toys and collaborating with other brands and companies to develop their toy projects. I am an italian illustrator and designer. I love to draw and I believe that a smile is the cheapest way to be happy, that's why I am always trying to capture the more comical side of life and make it a simple but funny and rememberable work. I take my inspiration from my quiet life, the sweet Giusy, our pugs Ozzy and Nena and Cyrus the Bullmastiff, the Kiss music, vintage Playboy magazines, Seymour Chwast, Raymond Savignac, Ryohei Yanagihara, Alberto Sordi, Monica Vitti and every funny thing I come across. In 2004 I founded Mutado, a creative studio, in Milan. The Carrot Slayer is Very Bravo's tribute to the vegetarian movement: a funny executioner that, being against the murdering of people and animals, decided to put himself to the test in the art of cookery, cutting and chopping vegetables with his axe. On his belly, a cheap tattoo with the writing "Veg Life" and, chaperoning and smiling at him, a little freshly chopped carrot, bursting with irony and good humor.