The Ghetto Reaper Cold & Gold Edition

Very Bravo's first toy is the brand's mascot, a funny Death making the OK gesture and a mocking sneer. The Ghetto Reaper flirts with the hip-hop culture in an ironic and funny way, starting from its name, the golden tooth and the large bling jewelry with the RIP symbol around his neck. Atom Plastic is the leader company in Italy in art toys promotion, sale and retail. Atom Plastic on-line shop is one of the biggest art toy shops in Europe. Since May 2008 Atom Plastic has been producing its own line of art toys and collaborating with other brands and companies to develop their toy projects. I am an italian illustrator and designer. I love to draw and I believe that a smile is the cheapest way to be happy, that's why I am always trying to capture the more comical side of life and make it a simple but funny and rememberable work. I take my inspiration from my quiet life, the sweet Giusy, our pugs Ozzy and Nena and Cyrus the Bullmastiff, the Kiss music, vintage Playboy magazines, Seymour Chwast, Raymond Savignac, Ryohei Yanagihara, Alberto Sordi, Monica Vitti and every funny thing I come across. In 2004 I founded Mutado, a creative studio, in Milan.