Wiz Ard

Trexi speaks multiple language and transcends territorial borders, reaching out to audiences at all levels without barriers. A canvas art toy that can be personalised in a variety of styles by different designers and artists working with different mediums, trexi is a trendy designer figure measuring 3-inches, trexi embodies instant charm, personality and a distinctive character that is wholesome, fun, cosmopolitan, modern, hip and trendy. Creations all around the world have found their way onto trexi, including those from time-honoured brands such as Coca-Cola, Nike, Motorola, o.d.m., as well as prominent designers such as David Horvath, Brothersfree, Devilrobots, Mori Chack, and many more. Singapore-based Play Imaginative is dedicated to toy and character designs of the highest calibre. The team endeavours to be at the forefront of avant-garde design concepts by bridging the gap between art, graphic and product design, pop culture, as well as a variety of products and services. Play Imaginative’s flagship designer toy, trexi, is a remarkable medium for ideals and thoughts. Brought to life in the form of a 3-inch action figure with a unique rotating head and articulated limbs, trexi serves as an exceptional communication and branding platform. Storming the world market since its inception in 2004, trexi speaks the universal language of artists, designers, personalities and corporate organisations worldwide. To date, trexi has seen collaborations with celebrated designers such as Jon Burgerman, Tokidoki, Gary Baseman, Devilrobots, Mori Chack, Brothersfree, Furi Furi and many others; alongside well-loved corporate brands such as Coca-Cola, Motorola, Nike, and o.d.m. Evil was born in 1991, when one of MCA’s favorite entertainers, Pee Wee Herman (Mr. Paul Reubens), was arrested in an adult movie theater. Agitated by the absurd way in which Reubens was demonized by the media, MCA manipulated his mug shot, added devil horns to his head, and sarcastically wrote the word “Evil” beneath it. He printed up T-shirts and stickers with this image and began distributing them in and around Boston: Since then, Evil Design has spread throughout the world. If you picked up Kid 606’s critically acclaimed CD The Action Packed Mentalist Brings You the Fucking Jams, or own a T-shirt from Weezer’s Pinkerton world tour, or from Mission of Burma’s initial string of “Inexplicable” reunion shows, then you’ve seen his work. MCA has also made a name for himself in the gallery world over the past few years. Aside from his highly successful collaboration show “Destroy You, NYC – MCA + MAGMO” at Orchard Street Gallery in Manhattan, he also recently had a solo show (“Simian Nation”) in Boston at The Lab as well as taken part in a three man show (with Abe Lincoln Jr. & Ethos) at the Rotofugi Gallery in Chicago to name just